I’ve written many a article highlighting Twitter’s ability to overreact when discussing topics of race. Whether it’s the support of diversity or about Trump’s administration, Twitter loves to exploded into divisive conversations by expressing their feelings about “racists” posts in 140 characters (or less).
Enter the World Wrestling Entertainment (WWE).
You’d think people would relax considering the third word of the company is “entertainment” but alas, that would be giving the social media world too much credit. Last week 5 black wrestlers who were champions in the scripted world of the WWE posted a picture on Twitter with their championship belts and included the #BlackExcellence. In appropriate Twitter fashion, people exploded stating that if the current white champions posted a picture of themselves with the #WhiteExcellence, the world would be offended.
While this was not meant to be offensive it is amazing how negative people took it. The photo which pictured popular acts such as former WWE Tag Team Champions The New Day (Big E Langston, Kofi Kingston, and Xavier Woods), former WWE Women’s Champion Sasha Banks, and current WWE Cruiserweight Champion Rich Swann, was tweeted to showcase the success of current black champions, and to serve as role models for kids who may not have any.
While many people wrote about the negative and positive reactions of the picture, I’d like to take a different route. I think the WWE should create a new stable called Black Excellence. Before you lament my suggestion, consider the fact that The Rock’s famous egotistical selfish character was created when he was a member of a militant black faction called “The Nation of Domination”. With low viewership numbers and a well known division in America, this could be the perfect opportunity for the WWE to increase audience and subscription numbers to its WWE network. Riding waves such as DGeneration-X and the All American Hulk Hogan has proven that the organization is no newbie when it comes to taping into American hot button issues. I think this new wrestling faction can be a mix of good and evil with the purpose of winning championships to make history.
This is a gold mine for the WWE and I think, if handled correctly, could make the company a lot of money. After all, Twitter will easily give the new idea free exposure.
To read New Day member Kofi Kingston’s response to the photo click HERE