Wix, the Israel-based web development company recently reached 100 million registered users thanks to its focus on small business. Wix has made things easy for “entrepreneurs, solopreneurs, artists and businesses around the world to create a website using its drag and drop capabilities,” with the help of artificial intelligence and partnerships with companies like Square for an offline and online commerce capability. Furthermore, within the last two years, Wix users have more than doubled with the US being its fastest growing market.
Nir Zohar, President and COO of Wix recently released a statement doubling down their goal to support and advance small business needs.. “Consumers and businesses want stunning websites that are simple to create and navigate. Every day we ask ourselves, how can we help our users do more? By keeping that question central to everything we do, we have exceeded even our wildest growth expectations.”