Photo by Kate Trysh on Unsplash

Small businesses usually have limited budgets to advertise their products and services. They should know that there are some solid cheap but effective advertising ideas out there.  

Cheap Advertising Ideas – Here are 8 cheap advertising ideas for under $50.

  1. Service Apps – Several apps like TaskRabbit and Thumbtack are cheap ways to connect with potential customers. TaskRabbit charges a $25 registration fee.
  2. Business Cards and Notice Boards – Business owners can take advantage of noticeboards in places like supermarkets and other public locations. Business cards that can be left on counters or bulletin boards of restaurants and other business establishments are available at Vistaprint for $50 per hundred pieces.
  3. Help a Reporter Out (HARO) – Be a HARO subscriber for under $50 monthly to be able to comment on featured pieces. Business owners can get lots of exposure through the links that go with the comments.
  4. Email Marketing – Small business owners can conduct email marketing using low-cost tools, like MailChimp, that sends professionally crafted emails, track open rates and clicks on links.
  5. Infographics – Visuals like infographics are effective ways to advertise. Get lots of free choices and paid ones for under $50 a month here.
  6. Facebook and other Social Media Ads – Facebook, Instagram and other social media platforms offer a lot of advertising options. For $30, business owners can reach thousands of prospects if they know how to use the platform and how to make effective ads.
  7. Webinars – A webinar is an effective way to explain details about the product or service. ClickMeeting is a good webinar software that costs from $25 per month. Find over thirty other webinar apps here. A handout of the screenshots of all the slides presented in the webinar provides attendees with something to look at after.
  8. Affiliate Marketing – Business owners pay affiliate marketers to promote and sell their products. Affiliate marketing app GoAffpro offers a connection to Instagram influencers for $19 a month.     

It is important to be able to measure relevant advertising metrics to make sure the marketing efforts are on the right track.

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