Airbnb has announced a regional partnership with the National Association for the Advancement of Colored People (NAACP) to provide economic opportunities for African Americans in underserved areas in Houston, Texas.
The initiative aims to educate African Americans about alternative ways to earn additional cash. It will include community outreach, education on supplier diversity and on how to become a “host” home and promotion of careers at Airbnb.
Airbnb has already launched a similar program in other cities including Chicago, Seattle and Atlanta. The company aims to improve the representation of minorities in its U.S. workforce to 13% by 2020.
According to Airbnb’s Director of National Partnerships Janaye Ingram, home sharing is a great way to earn extra income and highlight what the city has to offer. The company allows host homes to keep 97% of their earnings.